Last research pass: August 2026. Every SOP in this library was fact-checked against the platforms' official help centers plus current reputable industry guides. This file lists the primary official sources per SOP and the items to re-verify live whenever the Looms are recorded or the quarterly review runs (platform UIs drift constantly).
Official sources by SOP
SOP 01 — Meta (facebook.com/business/help): Create a Facebook Page (104002523024878, 473994396650734); Page image dimensions (help/125379114252045); action buttons (help/977869848936797); Page access model (help/289207354498410); Create a Business Portfolio (1710077379203657); About Business Portfolios (486932075688253); Add a Page to a portfolio (720478807965744); Add people (2169003770027706); Add partners (708679622611131); Add Instagram to a portfolio (620548115562686, 1125825714110549); Request full control (474856681929983); Meta Terms of Service (facebook.com/terms); Meta Verified (meta.com/meta-verified).
SOP 02 — Google Business Profile (support.google.com/business): Representation guidelines (3038177); eligibility (13763036); verification (7107242); video verification (14271705); service areas (9157481); categories (7249669); owners & managers (3403100); agency organizations (9199701, 7353903 — signup: business.google.com/agencysignup); ranking factors (7091); review tips (3474122); suspensions & appeals (4569145, 13597551); Q&A retirement (developers.google.com/my-business/content/qanda/change-log); chat retirement (developers.google.com/business-communications release notes); WhatsApp/SMS chat (15013580).
SOP 03 — LinkedIn (linkedin.com/help/linkedin): Create a Page (a543852); creation best practices (a553289); complete your Page (a553372); image specs (a563309); admin roles (a541981, a550647); add admins (a569144); request admin access (a569092); claim a Listing Page (a565267); invitation limits (a547492); workplace verification (a1423367); User Agreement + Professional Community Policies (linkedin.com/legal/...).
SOP 04 — Pinterest (help.pinterest.com): Get a business account; claim your website; product specs; create a board; create a carousel; Business Manager roles/permissions; Business Manager partner access; Verified Merchant Program; Merchant Guidelines (policy.pinterest.com); Pinterest Create fundamentals (create.pinterest.com/fundamentals — source of the 45-day seasonal rule).
SOP 05 — YouTube (support.google.com/youtube): Create a channel (1646861); Brand Account management (accounts/7001996, 7311601; youtube/4628007); Studio channel permissions (9481328); Brand-Account-to-permissions migration (9367690); handles (11585688); banner specs (2972003); branding/watermark (10456525); links (13748639); contact email (57955); upload defaults (2660027); phone verification (171664); feature tiers (9891124, 9890437); chapters (9884579); end screens (6388789).
SOP 06 — Directories: Bing relaunch announcement (blogs.bing.com, Oct 2025 — portal moved to bing.com/forbusiness); Apple Business launch (apple.com/newsroom, Mar–Apr 2026) and Apple Business Connect support guides (support.apple.com/guide/apple-business-connect: sign up abcbea588667, verify abcb0a72971f, place card abcbdc543423, Showcase abcb04e20054); Yelp Support Center (claim a page, add a business, "What is a claimed business," "Don't Ask for Reviews", business.yelp.com pricing/upgrades); Nextdoor (business.nextdoor.com); BBB (bbb.org/get-listed).
⚠️ Items to re-verify live at Loom-recording time
These are correct in direction but the exact numbers/labels weren't confirmable against a live official page during the research pass — confirm on screen while recording, and correct the doc if drifted:
- Meta: Facebook Page bio character limit (101 vs 255); username eligibility thresholds for new Pages; max portfolios per personal account; Business-vs-Creator Page type switch limit (7 days); Meta Verified current prices.
- Google: exact wizard screen wording (Google A/B tests constantly); "3-day" ownership-request window; posts/service description character limits.
- LinkedIn: exact authorization-checkbox wording; minimum connection count; org size/type dropdown labels; verified-badge eligibility (changes frequently).
- Pinterest: bio character limit (160 vs 500); settings label "Claimed accounts" vs "Link to Pinterest"; native scheduler limits; Verified Merchant domain-age requirement.
- YouTube: Customization tab names (Profile/Home vs legacy Layout/Branding); description/keyword character limits; phone-verifications-per-number annual cap; primary-ownership 7-day transfer delay.
- Directories: whether Google import auto-verifies Bing listings; the current Apple portal URL post-merger (businessconnect.apple.com vs business.apple.com); current Yelp Upgrade pricing; exact button text in the new Bing onboarding.
Update protocol
When a step no longer matches the screen: fix the doc first, re-shoot only the affected 📸 images, re-record only the affected Loom chapter, and bump the "Last fact-checked" date in that SOP's header.